Sportsbreaks.com

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THE CLIENT AND EVENT:

Sportsbreaks.com specialise in delivering unforgettable travel packages to the world’s biggest sporting events, from Formula 1 at Silverstone to international football, rugby, and beyond. Their team attend and coordinate large groups of fans at high-profile events, requiring a professional yet athletic uniform that reflects their brand while offering comfort, quality, and practicality for dynamic on-site roles.

THE BRIEF:

Sportsbreaks.com required a premium sports-inspired uniform that embodied the look and feel of smart leisurewear, aligning with their brand identity while being versatile enough for use at prestigious events such as Silverstone. The garments needed to combine style, performance, and durability, with Wild Thang managing the full process from sampling and sizing to fulfilment and delivery.

THE SOLUTION:

Wild Thang delivered a complete branded uniform solution for Sportsbreaks.com, combining performance-driven garments with precision branding.

· High-End Garments: Curated a premium selection of technical sportswear including polos, training T-shirts, midlayers, technical jackets, coats, stadium pants, shorts, and backpacks — delivering a polished, athletic look suitable for high-profile sporting environments.

· On-Site Sampling & Sizing: Conducted dedicated sampling and sizing sessions with staff to ensure the best possible fit, comfort, and consistency across the team.

· In-House Branding: Utilised Wild Thang’s in-house embroidery and print facilities to apply high-quality branding, ensuring durability and a professional finish across all garments.

· Staff Pack Fulfilment: Uniforms were packed into individual staff packs, streamlining distribution and ensuring each team member received their full kit efficiently.

· Premium Presentation: Delivered the uniforms with care and attention to detail, reflecting the importance of brand presentation at international sporting venues.

This end-to-end approach ensured Sportsbreaks.com staff were equipped with smart, functional, and brand-consistent uniforms designed for maximum impact on-site.

Results Summary:

Wild Thang’s collaboration with Sportsbreaks.com delivered outstanding results, uniting brand identity with professional presentation:

· Elevated Brand Image: Smart, coordinated sportswear strengthened Sportsbreaks.com’s visibility and presence at world-class sporting events.

· Staff Confidence: Tailored sizing and premium garment quality ensured comfort and pride, enhancing the professionalism of the team.

· Operational Efficiency: Staff pack fulfilment simplified uniform distribution and guaranteed accuracy.

· Durability & Quality: High-performance fabrics and in-house branding techniques delivered a uniform solution built to last across multiple events.

· Event Showcase: Staff wearing the uniform at Silverstone reinforced the Sportsbreaks.com brand as professional, premium, and connected to the world of elite sport.

This project highlights Wild Thang’s expertise in creating smart, high-performance uniform solutions that combine in-house manufacturing, branding, and fulfilment to deliver maximum impact at prestigious sporting events.

Sector:

Hospitality, Sport

About The Sector:

Wild Thang provides premium uniform, merchandise, and branded apparel solutions for the sports and hospitality sector. With in-house embroidery, printing, and finishing, alongside warehousing and fulfilment hubs across the UK, EU, and US, we deliver complete, sustainable solutions for teams working at major international events.

Area Of Business:

Uniforms, Sports & Leisure Apparel, Event Merchandise, Hospitality Staff Packs, In-House Manufacturing & Branding, Global Fulfilment & Distribution